Privacy Policy

1. Introduction

Personify Financial, LLC ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, and share your personal information when you use our website (the "Site").

2. Information We Collect

When you submit a request, we may collect:

• Personal identification (name, address, email, phone number)
• Financial information (income, employment, bank details)
• Credit information (via soft credit inquiry)
• Device and usage information (IP address, browser type, pages visited)

3. How We Use Your Information

We use your information to:

• Connect you with participating lenders
• Verify your identity and eligibility
• Improve our services and website
• Comply with legal obligations

4. Information Sharing

We share your information with participating lenders and financial service providers who may be able to offer you lending options. We may also share information with third parties as required by law or as necessary to provide our service.

5. Soft Credit Inquiry

Submitting a request involves a soft credit inquiry that does not affect your credit score. This inquiry is used to review your options and connect you with lenders.

6. Data Security

We use 256-bit SSL encryption to protect your information during transmission. We implement reasonable security measures to protect your personal data.

7. Your CCPA/CPRA Rights

California residents have the right to request access to, deletion of, and opt-out of the sale or sharing of their personal information. To exercise these rights, visit our Do Not Sell My Info page.

8. Children's Privacy

Our Site is not intended for individuals under 18 years of age. We do not knowingly collect information from minors.

9. Contact

For privacy questions, contact us at support@personifinancial.com or (888) 542-0199.